The makers of the Hello Bar, a dead-simple web design feature anyone can use on a site, have told Mashable that the company has served more than 200 million Hello Bars to help Japan.
The company conservatively estimates the tool helped raise $2 million for the Red Cross and other organizations working to help the Japanese people recover from a string of natural and nuclear disasters.
“We had some heavy hitters like the Seattle Seahawks using it,” writes Chuck Longanecker of digitaltelepathy, the web shop that created the Hello Bar as well as SlideDeck, the popular JavaScript image slider.
Longanecker said of consumers’ use of the Hello Bar during the Japan crises, “It’s inspired us to continue to support causes with out platform.”
Other big news includes the official launch of the tool’s Pro version. All users will get a free 2-week trial of Hello Bar Pro, after which the upgrade will cost $25 per month.
In addition to the tool’s usual features (a slim bar that sits atop your site for as long as you tell it to, delivering customized text, links and design), Hello Bar Pro will also give users:
* A/B testing tools to see which text, links and colors are most effective
* Advanced statistics, including A/B results
* Dynamic Hello Bars that pull text and links from RSS feeds
* Up to 10 Hello Bars, all free of Hello Bar branding
* An always-on-top feature that keeps the Hello Bar in view during scrolling
If you don’t currently have Hello Bar access and would like to try it out, just go to the Hello Bar website and use the invite key mashable. That key will be good for the first 500 people.
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